10 Tips & Ways to Save When Shopping at Grocery Outlet Stores

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Want to save big without worrying about clipping coupons? Then consider shopping at Grocery Outlet! Grocery Outlet is bargain store, as they are able to resell items at rock bottom prices. Grocery Outlet gets items at these low low prices, through a number of means (ie branding changes, slight damage to packages, seasonal items, overstock at stores, etc). This means that Grocery Outlet is a great place to get some really good deals on various items, and we have some tips on how to best shop for these deals!

Tips on how to make shopping at Grocery Outlet Stores work best for you:

1. Shop Grocery Outlet first

Since Grocery Outlet may not have every item available on your list, but the items they do have will be rock bottom prices, they are a great first stop. I often take 20 minutes to head into my local Grocery Outlet once a week to see what great items they have on sale. I can shop later for any items they did not have on my list, and it helps me save a lot vs. just heading into a traditional grocery store.

To be honest, I do not do a full grocery shopping trip here, as I can never find all the things I need, and I do not usually buy items if they are close to the expiration date, but it is a great way to supplement your monthly grocery shopping needs with some great deals by doing this.

2. Sign up for email updates and receive the WOW alerts to get the best deals

• How WOW Alerts will help you save:

Currently, Grocery Outlet only sends out store ads 1-2 times per month to its email subscribers to highlight its everyday low prices and new exciting deals. However, due to the company’s opportunistic purchasing model, their inventory is always changing and therefore sometimes these monthly ads may not be enough.

Grocery Outlets knows that many of their patrons wish they could receive ongoing notifications about their hottest, unadvertised deals before they sell out. WOW Alerts solve this problem and deliver this information directly to customers’ email inboxes.

• What are WOW Alerts?

WOW Alerts are new email alerts you can sign up for,  that will send you an email alert the best, top-selling, unadvertised deals from your local Grocery Outlet location. Customers will only receive WOW Alerts that are tied to their store preference

• How do you get WOW Alerts?

Those who are already subscribed to receive email alerts from Grocery Outlet will automatically be opted-in to receive WOW Alerts. However, those who are not currently subscribed may sign up by following these steps: 

1) Visit Grocery Outlet’s “Preference Center” on the company’s website

2) Select “opt-in” next to the WOW Alerts toggle

3) Set your store preference (i.e., the Grocery Outlet location you typically shop at), frequency (daily or weekly) and content preferences

• What Items are Included in WOW Alerts? 

Currently, customers can opt-in to receive WOW Alert and determine how often will get them, and from what stores (can choose up to 5) in the “Preference Center” section of the website.

Items selected for WOW Alerts fall under the following categories:

-Have a high savings. To qualify for WOW Alerts, products must be a standout deal. For most departments, that means a savings of 50% or more off the original retail price elsewhere.

-Top-sellers in their department. WOW Alert items will always be the top sellers from the previous day.  Customers “vote” with the money spent on items they purchase and Grocery Outlet sends you their favorites. In other words, fellow customers select the products showcased in Grocery Outlet WOW Alerts.

-Have ample inventory available. The items highlighted in WOW Alerts will have enough inventory so customers have time to get to the store before they run out. However, products will only remain available while supplies last.

Additional information about WOW Alerts can be found online via this helpful FAQ section.

3. Check out the Grocery Outlet Brand – GO

Just like other major grocery retailers, Grocery Outlet has its own brand and it is called GO. Not only are these generally very affordable, but they may have better shelf life than some of the other items you find in the store. Plus, they carry SimplyGO products, which is the organic side of the Grocery Outlet brand (you will find those in the NOSH section that we share more about below).

4. Having a party, shop for fine cheeses and beverages at Grocery Outlet first

Grocery Outlet has some of the best prices on specialty cheeses (the stuff you find in the deli section at other grocery chains), that we have found. I have gotten some of our favorites, like Havarti and Gouda cheeses, for less than half of what I can find it in the deli sections of other stores (sometimes as low as 1/3 the price)!

I have also found great deals for things like salami, summer sausage, specialty crackers, truffles or specialty chocolates, and more.

Grocery Outlet is also well known for wonderful deals on wines if you want those to accompany your food. They even run wine sales from time to time to help you save even more! You can ask if your store has anyone on staff to help you navigate the best deals in the wine section, or use an app like Wine 4 Me to find the best selection!

5. Head to Grocery Outlet to save BIG on Natural and Organic products by shopping their NOSH sections

Grocery Outlet has recently put a much bigger focus on stocking their NOSH line. This is Natural and organic. Specialty, Healthy foods. and I find those in the NOSH section at my local store. I am able to find everything from items like organic canned black beans to more specialty items like Chia Seeds (see our post on how we made Chia Seed Smoothies on a budget by shopping Grocery Outlet).

6. Use coupons to save even more

While Grocery Outlets do not take manufacturer coupons, they do offer store coupons and savings from time to time. Be sure to sign up for their email list to get access to the coupons when they are available. Currently, they are offering $5 off $25 purchases when you sign up for their rewards program and download the app.

7. Follow Grocery Outlet on Social Media to learn about some of their best deals

You can follow the main Grocery Outlet Facebook page here. We also recommend that you check with your local store to see if they have a Facebook page, or Twitter account you can follow. Many of the local stores will share special offers they have available in their store, so you don’t miss them. My local store also posts free events too, so its a great avenue to use to stay on top of what they have going on near you!

8. Check out their Weekly Ads

Grocery Outlet puts out regular ads to let you know some of the big items they have on sale. I find these really helpful to know if it is a week I want to plan a visit or not. You will need to put in your zip code and select the store you want to shop at because the deals may be different at different locations.

This brings me to the second part of this tip, check the ads at multiple locations in your area. If there is more than one Grocery Outlet close enough to you that you are willing to drive, then check out both flyers to compare who has the deals you are most interested in.

9. Learn what the labels mean, for the best savings!

Pay attention to the labels at your store. Just like the WOW alerts mentioned above, “WOW” labels on products in the store will alert you to hot offers that are priced at 50% to 70% off!

You can also look for the “Elsewhere Price” noted on the signs. This will give you an idea about what that product is selling for in other stores nearby.

10. Rest assured when you shop, as Grocery Outlet offers a 100% guarantee for everything they sell

If you are not satisfied with any of your purchases, for any reason – you can return it for a full refund!

A couple more things to remember when shopping Grocery Outlet, for the best experience include:

• Be sure to stop by frequently. Inventory will change, and hot deals will sell out quickly.
• Check expiration dates and make sure they will work for you. Grocery Outlet does have strong safety procedures to make sure the food does not cause a health hazard if its on their shelves but you will want to make sure its a good fit for your lifestyle (ie a suggested by date is different than a sell by date. One is more about quality then food safety).  For example, I am more forgiving of close to expiration dates for products that I can freeze, than other types. Figure out what works for you, and just make sure you are paying attention to that (note – Grocery Outlet sells many items these days that are not close to expiration dates)!

What are your favorite tips for saving more at Grocery Outlet?